Dubai's luxury off-plan market is on fire in 2025. With visionary developments, prime waterfront addresses, and iconic architecture, investors are rushing to stake their claims. According to the Dubai Land Department, off-plan sales accounted for nearly 66% of all transactions in 2024, indicating that buying before completion is now the new standard for achieving a high return on investment (ROI).
In this blog, you’ll see the highlights of the Top 10 Off-Plan Luxury Projects in Dubai for 2025, combining market data, rental yields, and capital appreciation forecasts to help you choose the right investment.
Before we jump into knowing which are the top off-plan luxury projects in Dubai in 2025, we must be aware of the term off-plan concerning the real estate market.
Off-plan properties are real estate units sold before their construction is complete, often at the design or early construction stage. Buyers invest based on brochures, master plans, or show units, with structured payment plans tied to construction progress. This model allows investors and end-users to lock in properties at lower prices, with significant customization and appreciation potential.
The Oasis by Emaar is redefining luxury living in Dubailand with over 100 million sq. ft. of lush landscapes, lagoons, and ultra-luxury villas. Designed as a gated resort-style community, it blends nature, privacy, and architectural elegance, making it ideal for HNIs, families, and lifestyle buyers.
Located 20 minutes from Downtown Dubai, it benefits from new infrastructure linking it to Al Maktoum Airport, Global Village, and the upcoming Dubai Metro Blue Line. With limited villa inventory across prime Dubai, The Oasis offers strong capital appreciation (18–22% projected in 3 years) and solid end-user demand.
Homes here are priced competitively compared to Palm Jumeirah or District One villas, offering value and exclusivity. As Dubai’s luxury market pivots to wellness and low-density living, The Oasis is perfectly timed for the next growth wave
| Community | Avg. Price (AED/sq ft) |
|---|---|
| The Oasis (Emaar) | 1,950 |
| Palm Jumeirah | 3,850 |
| District One | 2,950 |
| Sobha Hartland | 2,450 |
| Tilal Al Ghaf | 2,700 |
Why Invest: The Oasis combines nature with high-end living. Surrounded by lush landscapes and modern amenities, this project appeals to families and professionals alike. Strong capital appreciation is expected due to Emaar’s trusted legacy and Dubailand’s evolving infrastructure.
Investor Angle:
NOTE: As the handovers approach and the surrounding infrastructure completes, The Oasis is forecast to appreciate 18–22% by 2028
Dubai Hills Estate by Emaar is one of Dubai’s most successful and continually expanding luxury master communities. Known for its championship golf course, Dubai Hills Mall, and lush parklands, this neighborhood blends green urbanism with high-end living. It offers luxury villas, townhouses, and apartments that appeal to many investors and buyers from across the globe.
Its strategic location between Downtown Dubai and Dubai Marina ensures strong accessibility factor, while easy access to Al Khail Road enhances rental and resale prospects. The area has consistently recorded high occupancy, and resale values have risen by over 35% since 2022.
With new off-plan launches in Park Field, Lime Gardens, and Golf Grove, investors have fresh opportunities in this well-performing micro-market. Average rental yields range between 5.5–6.5%, with appreciation expected to continue as surrounding infrastructure matures.
Why Invest: Already established as a top address, Dubai Hills continues expanding with new off-plan offerings. Thanks to proximity to Downtown Dubai and key business hubs, units here attract both renters and long-term residents, ensuring high ROI.
Investor Angle:
The chart below shows steady price appreciation from AED 1,400/sq. ft. in 2022 to AED 1,900/sq. ft. in 2025, reflecting strong investor confidence and demand sustainability.
Tilal Al Furjan, developed by Nakheel, is a fast-rising villa community that has caught the eye of both end-users and investors. Strategically positioned near Expo City, Sheikh Zayed Road, and Ibn Battuta Mall, the area is benefiting from infrastructure upgrades tied to the Expo 2020 legacy and Dubai South expansion.
This low-density neighborhood features spacious 4–5 bedroom villas with sleek, modern architecture, smart layouts, and generous plot sizes. With a growing demand for family-oriented, suburban luxury, Tilal Al Furjan offers an excellent value proposition—especially compared to established villa zones like Emirates Hills or The Springs.
From 2022 to 2025, average villa prices have surged from AED 2.2M to AED 3.3M, reflecting a 50% growth, as shown in the chart. Yet, it still offers entry prices nearly 30% lower than comparable communities.
Capital appreciation is expected to remain strong (12–15% CAGR) as Phase 2 launches, schools and parks are completed, and Dubai South gains momentum. High rental yields (5–6%) also make it ideal for buy-to-let investors targeting long-term growth.
Why Invest: This premium villa community benefits from the growth of the Expo 2020 legacy zone. With high demand for spacious family homes, Tilal Al Furjan is forecasted to see significant price growth over the next 3–5 years.
Investor Angle:
Port de La Mer, a masterstroke by Meraas, offers a rare blend of resort-style waterfront living in the heart of Jumeirah. Set on a private peninsula with panoramic views of the Arabian Gulf and Dubai skyline, this project delivers a serene yet ultra-connected lifestyle that few addresses in Dubai can match.
Designed with Mediterranean-inspired architecture, the community features low-rise beachfront residences, private marinas, boutique retail, and landscaped terraces. Units here are highly sought after by both residents and investors for their exclusivity and seaside ambiance.
Between 2022 and 2025, average prices rose from AED 2,000 to 2,600 per sq. ft., showcasing robust capital appreciation. Yet, it still sits below Palm Jumeirah prices, making it a smart entry point into Dubai’s luxury coastal segment.
Rental yields hover around 5.5–6.5%, driven by strong holiday and executive rental demand. With limited supply and ongoing enhancements to the La Mer beachfront and connectivity, Port de La Mer is expected to remain a blue-chip investment, especially for investors prioritizing lifestyle assets with long-term growth.
Why Invest: Port de La Mer offers unique seafront living near La Mer Beach. Limited supply in this coastal enclave makes it one of Dubai’s most exclusive off-plan opportunities.
Investor Angle:
Recent Market Data for Port de La Mer (as of Q1 2025)
| Apartment Type | Average sales price(AED) | (AED)Average rental yield(%) |
|---|---|---|
| 1- Bedroom | 2,380,000 | 5.76% |
| 2- Bedroom | 3,961,000 | 5.38% |
| 3-Bedroom | 8,540,000 | 4.85% |
Creek Waters, part of the visionary Dubai Creek Harbour masterplan by Emaar, is redefining waterfront luxury with a futuristic edge. Overlooking the soon-to-be iconic Dubai Creek Tower and adjacent to lush parks and promenades, this development positions itself as the “Downtown 2.0”, combining serenity with skyline spectacle.
As infrastructure, metro links, and retail boulevards come to life, prices have appreciated sharply: from AED 1,200/sq. ft. in 2022 to nearly AED 1,900/sq. ft. in 2025, reflecting strong investor confidence and end-user demand. This represents a compound growth rate of over 18% YoY.
The appeal doesn’t stop at capital gains. With rental yields of 6–7%, driven by high demand from professionals and families seeking newer alternatives to Downtown, Creek Waters is a standout in both ROI and lifestyle appeal.
Why Invest: Dubbed “Downtown 2.0”, DCH has witnessed 23.3% YoY price growth in 2024. Creek Waters stands out for its skyline views and proximity to wildlife sanctuaries and the future tallest tower.
Investor Angle:
Sobha Hartland II is a premier luxury development by Sobha Realty, nestled in the heart of Mohammed Bin Rashid City, Dubai. Spanning over 8 million square feet, this gated community offers a harmonious blend of urban living and natural serenity, featuring 90 acres of lush greenery, waterfront boardwalks, and state-of-the-art amenities.
Investment Highlights:
Strong Capital Appreciation: The community has witnessed a significant price growth, with a 24.65% year-over-year increase in average price per square foot, reaching AED 3,463.
Attractive Rental Yields: Investors can expect rental returns ranging from 6% to 8%, with 4-bedroom apartments offering yields as high as 9.19%, making it a lucrative option for both long-term and short-term rentals.
Why Invest: Sobha Hartland 2 builds on the success of its predecessor with enhanced green living. Its appeal lies in exclusivity, sustainable design, and family-oriented amenities.
Investor Angle:
Price Trends:
| Year | Average Price per Sq. Ft. (AED) |
|---|---|
| 2022 | 2300 |
| 2023 | 2700 |
| 2024 | 3100 |
| 2025 | 3463 |
DAMAC Lagoons is a standout in Dubai's 2025 real estate landscape, offering a unique blend of Mediterranean-inspired living and strong investment potential. This master-planned community features clusters themed after iconic coastal destinations like Santorini, Marbella, and Venice, complete with crystal lagoons, white sandy beaches, and resort-style amenities.
Based on recent market reports and sales data for Damac Lagoons:
Why Invest: Inspired by cities like Santorini and Venice, Damac Lagoons is ideal for vacation rental investors and families. Competitive pricing and themed clusters promise long-term rental and capital returns.
Investor Angle:
Price Trends:
| Year | Average Price per sq. ft(AED) |
|---|---|
| 2022 | 1200 |
| 2023 | 1350 |
| 2024 | 1450 |
| 2025 | 1508 |
Why Invest: Business Bay is evolving into a 24/7 live-work-play zone. Peninsula stands out for its prime waterfront location and proximity to DIFC, appealing to corporate tenants and expats.
Investor Angle:
Sobha One by Sobha Realty is an exquisite luxury residential development in Dubai's Mohammed Bin Rashid City (MBR City), offering a unique blend of urban sophistication and natural tranquility. Its strategic location provides breathtaking views of the Ras Al Khor Wildlife Sanctuary, Dubai Creek, and the iconic city skyline.
From an investment perspective, Sobha One is highly promising. As of Q1 2025, apartment prices start from approximately AED 1.82 million for 1-bedroom units, going up for larger configurations.
Why Invest: Sobha One is set to redefine luxury in MBR City. With strong presales and high-end features, it’s expected to outperform peers in both appreciation and desirability.
Investor Angle:
Starting Prices:
| Unit Type | Starting Price(AED) |
|---|---|
| 1-Bedroom | 1,400,000 |
| 2-Bedroom | 1,600,000 |
| 3-Bedroom | 2,200,000 |
| 4-Bedroom | 2,800,000 |
| Duplex units | 3,860,000 |
Dubai Islands, developed by Nakheel, is emerging as a premier waterfront destination in 2025. It comprises five interconnected islands, this ambitious project offers a blend of luxury residences, pristine beaches, and world-class amenities, positioning itself as a top choice for investors and homeowners alike.
Strong Rental Yields: Investors can expect rental yields between 6% and 8% for beachfront properties, outperforming the UAE's average of 4.87%.
Capital Appreciation: From 2024 to Q1 2025, property prices on Dubai Islands have increased by 7%, indicating robust growth potential as the area continues to develop.
Why Invest: Following Palm Jumeirah’s blueprint, Dubai Islands offers rare beachfront property at lower entry prices. With bridges, entertainment zones, and new marinas, it’s poised to become Dubai’s next coastal landmark.
| Location | Average price per sq. ft(AED) |
|---|---|
| Dubai Islands | 2,000–2,500 |
| Palm Jumeirah | 3,000+ |
| Bluewaters Island | 3,000+ |
Out of these top 10 off-plan projects, Dubai Creek Harbour has a slightly different base of attraction, which is pulling both investors and buyers more quickly, compared to the other off-plan projects. But why so? Well, Dubai Creek Harbour is laid with many strong sets of factors that are making it stand out as a notable favorite among many across the globe. Let’s have a look at those reasons with the help of a short table.
| Metrics | Features |
|---|---|
| Capital Growth | Prices up by 23.3% YoY |
| Yields | 6-7% average rental yield |
| Absorption | Have been one of Dubai’s fastest selling off-plan zones in 2024 |
| Pricing | Still affordable at AED 1,200–2,000/sq. ft. compared to Downtown’s ~3,000 AED. |
| Long-term outlook | Massive upside potential as infrastructure matures |
Let’s analyse some numbers in a tabular manner to see which locations take the lead in terms of capital appreciation. The numbers below would help investors to make data-driven decisions, considering which areas are drawing high rental yields, and what are the entry-level prices in those areas. To make the analysis simple yet effective, I’ve included the top 5 luxury project locations by some of the top developers of Dubai.
| Project | Capital Appreciation | Rental Yield | Entry Price (AED/sq. ft.) |
|---|---|---|---|
| Dubai Creek Harbour | 23.3% (YoY) | 6-7% | ~ 1200 - 2000 |
| The Valley (Emaar) | 15% (2-year) | 6-8% | ~ 1837 for Studio ~ 2487 for 3BHK |
| JVC | Moderate | 7-8% | ~ 900 - 1200 |
| Sobha One (MBR City) | High (Luxury Tier) | 5-6% | ~ 2400 for 1BHK |
| Dubai Islands (Nakheel) | Very promising future potential | 6-8% | ~ 1900 - 2400 Somewhat lower than Palm Jumeirah |
| Advantage | Description |
|---|---|
| Lower Entry Prices | Units are typically sold below market value to attract early-stage buyers. |
| Flexible Payment Plans | Developers offer phased payments linked to project milestones |
| Capital Appreciation | Properties often increase in value during construction. |
| Customization | Buyers can choose interiors and finishes during early phases |
| Low Initial Investment | Booking a unit may require as little as 5–10% upfront |
| Areas | Trending Features |
|---|---|
| Dubai Creek Harbour | Flagship waterfront growth |
| The Valley | Emaar’s affordable town |
| Dubai South | ROI-rich zones near Al Maktoum airport and EXPO CITY |
| JVC | Mid-market rental engine |
| Sobha Hartland 2 | For nature-lovers with luxury taste |
Bonus Mention: The Valley by Emaar – Budget-Friendly Growth Story
Why Dubai Off-Plan Investments Make Sense in 2025
Dubai’s off-plan market in 2025 offers a rare mix of location, luxury, and long-term potential. Whether you’re eyeing waterfront glamour at Creek Harbour or affordable villas at The Valley, strategic buying today can deliver big wins tomorrow.
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