Why Invest In Town Square Dubai ?

Affordability vs. central Dubai: Prices in Town Square are materially lower than Downtown Dubai or Marina, so entry cost is significantly smaller for buyers and investors.

• Family & rental demand: The community targets families (park, schools, play areas) this creates steady long-term rental demand from families and professionals 
• Volume & liquidity: There are many units (thousands of apartments and hundreds of townhouses), which means better resale liquidity than in single-tower micro-projects. Bayut lists 1,050+ live sale listings for Town Square
• Ongoing supply & off-plans: Developers continue to launch new projects here (off-plan opportunities remain), so investors can choose between immediate rent (ready units) or structured payment plans (off-plan)

These are the practical reasons investors or home buyers pick property in Town Square community: lower entry price, reliable tenant pool (families), high inventory/choice, and developer-backed launches.

As it is one of the family-oriented communities in Dubai so it is higher on amenities and facilities, so let us start with it: -

• Town Square is designed around a central park (37,000 sqm) 
• Playground areas, splash pads and skate park for kids' fun & activities
• Outdoor gyms, jogging tracks and sports courts for physical activities
• Community retail streets, grocery stores and cafes to meet daily needs
• Schools and nurseries nearby for teenage comfort
• Easy road access to main highways and a family-friendly, low-density feel compared with inner-city communities

This mix makes Town Square a liveable location for young families who want space, safety and daily conveniences without premium central-city costs.

Town Square Dubai Location

Living in Town Square Dubai means you get a rare blend of peaceful suburban life and strong connectivity to the rest of Dubai. 

The community is situated along Al Qudra Road (D63) and within easy reach of major highways such as Emirates Road (E611) and Sheikh Mohammed bin Zayed Road (E311).

Further, the community Town Square offers smooth access to key destinations starting from Downtown Dubai, taking 25–30 minutes, and then 20–25 minutes to Dubai Hills Mall, and 30–40 minutes to Dubai International Airport (DXB). 

The reality, here the well-maintained roads and dedicated parking, making life easier if you drive. For families, the convenience is real: your kids’ school, local grocery, cafes, and even green parks are all within easy reach without long commutes.

Meanwhile, your office in Media City or Dubai Marina is still accessible within about 25–30 minutes thanks to the community’s strategic road links. According to resident feedback, even with traffic, the travel time remains manageable for a suburban location. 

In short, Town Square Dubai gives you the comfort of calm, family-friendly living while ensuring you’re not cut off from the city’s business, leisure and travel hubs  making it a strong choice for both day-to-day living and longer-term investment.

Many new Nshama and partner projects launched in Town Square community starting from  Nshama Rosewell project offering 1, 2 and 3 BR apartment planned over 608- 1,468 Sq. Ft. of area with the starting price from AED 2.86 Million (it is for buyers who want luxury living because the price might look higher as compared to other projects and it is because of its ultra modern structure and facilities).

On the other hand, if you want cheap property, then Nshama Olbia is another option starting from AED 0.95 M and for property option here you get 1, 2 and 3 BR apartments and duplexes and along with this, Nshama Lexington is another project that comes in the same price range that is AED 0.9 M, and for property option it brings 1, 2 and 3 BR apartments over 660- 1,411 Sq. Ft.

• Local (Town Square) signals: The average sale prices around AED 0.9–2 M for Town Square properties and for villa averages sit higher (example: Average villa price AED 2.75M with 16%
• Price growth in Town Square: Town Square recorded an annual capital value increase of about 25.1% in early 2025. For the 12 month period leading to mid-2025, Town Square community has seen around 22.4% year-on-year growth

• Rents: Typical 2-bed rents in Town Square are reported around AED 80k–110k/year depending on building and finish; market pages show studio/1-bed rents lower and 2/3-beds higher based on unit 
• Yield: Portals and listing analysis estimate gross rental yields in the mid-single digits to low double digits depending on purchase price and rental level estimate ROI figures 7–8%

• Plenty of supply: Major developers and secondary market listings mean many units are available (both ready and off-plan). Around1,000+ active projects are available where buyers get a good choice 
• Resale market: Nshama has already delivered large phases in its earlier time, so there is a healthy resale market. Investors can both buy existing ready properties for immediate rent or buy off-plan to benefit from payment plans and possible price appreciation.