Emaar was established in 1997, and Amit Jain is its Group CEO. Emaar has delivered more than 125,600 residential units across Dubai and international markets and holds a land bank of approximately 618 million sq. ft. across the UAE and key international markets.
Emaar also has international operations in KSA, India, Pakistan, Egypt, Morocco and Turkey. Its other businesses include malls, entertainment and hotels, such as The Dubai Mall, Burj Khalifa, Address Hotels + Resorts and Rove Hotels. Sera 1 by Emaar is one of its projects in Dubai.
| Pros | Cons |
|---|---|
| Marina front address on the Arabian Gulf | A higher entry price |
| Community with a floating yacht club and district parks | Off plan project, so homes are received only on handover |
| Low booking amount | Most of the price is paid during construction |
| Choice of sizes across all home types | Home types are limited to apartments and townhouses |
| Amenities including a water garden, leisure pool, gym and paddle court | Dubai Marina is 30 minutes away by road |
| Short drive to the airport and the city centre | No metro station at the marina, and the closest one needs a 5 to 10 minute taxi or bus ride. |
Sera at Rashid Yachts & Marina is in a seafront community on the Arabian Gulf in Dubai. The marina promenade is a short walk from the homes, and a pedestrian harbour bridge connects the districts of the 6.8 million sq ft area.
Sheikh Zayed Road is 10 minutes away, and Dubai International Airport and DIFC are each 15 minutes away. Port Rashid Cruise Terminal is 3 minutes away. Downtown Dubai, Burj Khalifa, The Dubai Mall and Dubai Creek Harbour are each 20 minutes away. Dubai Marina is 30 minutes away, and Al Maktoum International Airport is 49 minutes away. The Dubai Museum is 10 minutes away, Heritage Village is 12 minutes away and Gold Souk is 22 minutes away.
Emaar Sera floor plans cover 1, 2 and 3 bedroom apartments and 3 bedroom townhouses. The smallest home is a 1 bedroom apartment at 756 sq ft, and the largest is a 3 bedroom townhouse at 2,591 sq ft.
430+ Wet Berths, 500-meter swimmable canal pool, private sandy beach (~12,600 sq. meters), 6 interconnected district parks, playgrounds, outdoor gyms, running/bike tracks and the list just goes on because fun and entertainment shouldn’t be stopped.
Emaar SERA is in Rashid Yachts & Marina on the Arabian Gulf in Dubai. Sheikh Zayed Road is 10 minutes away, Dubai International Airport is 15 minutes away and Downtown Dubai is 20 minutes away.
Content Reviewed By: Vikas Taneja-RERA Certified Broker (BRN: 82127), Honey Money Real Estates L.L.C. (ORN: 28658). Advising HNI and NRI buyers on Dubai off-plan and ready property, with direct transaction experience across Downtown Dubai, Dubai Creek Harbour, MBR City, Sobha Hartland, The Valley, and Dubailand communities.
Company Authority: Honey Money Real Estates L.L.C. is a DLD-registered brokerage (ORN:28658) operating under Dubai’s Real Estate Regulatory Agency (RERA). All project data on this page is cross-checked against the developer’s official documentation and DLD records. Pricing and availability are market-indicative at the time of review and subject to change.
Emaar Properties is the developer of Sera by Emaar. The company was established in 1997 and has 228+ projects in the UAE.
The Emaar Sera price starts at AED 2.1M. This is the starting price across the 4 home types, which are 1, 2 and 3 bedroom apartments and 3 bedroom townhouses, with sizes from 756 to 2,591 sq ft.
You pay 10 percent on booking, and 10 percent of the starting price is AED 210,000. The remaining 70 percent is paid during construction, and 20 percent is paid on handover.
The Emaar Sera payment plan has 3 stages. You pay 10 percent on booking, 70 percent during construction and 20 percent on handover. Most of the price is paid during construction, and the final stage is paid on handover.
The handover of Emaar SERA is in Q4 2029. Until then, payments follow the 3 stage plan. Homes are received on handover, because this is an off plan project and not a ready home.
No. Emaar SERA is an off plan project, so homes are ready for move in only after handover. Until then, you pay in stages as per the payment plan and wait for the keys.
Yes, Emaar Sera has townhouses, and all of them have 3 bedrooms. The project also has 1, 2 and 3 bedroom apartments, so buyers can choose between an apartment and a townhouse based on family size.
Emaar Sera floor plans cover 1, 2 and 3 bedroom apartments and 3 bedroom townhouses, with sizes from 756 to 2,591 sq ft. Layouts have open living spaces, kitchens and balconies, with marina or garden views.
Dubai International Airport is 15 minutes from Emaar SERA, so it suits people who fly often for work. Al Maktoum International Airport is 49 minutes away, and Sheikh Zayed Road is 10 minutes away.
Downtown Dubai is 20 minutes from Emaar SERA. Burj Khalifa, The Dubai Mall and Dubai Creek Harbour are also 20 minutes away, and DIFC is 15 minutes away, so most city offices are a short drive.
Yes, car parking is part of the Emaar SERA amenities. The project also has a gym, leisure pool, water garden, yoga decks, amphitheatre, paddle court, basketball court and multipurpose rooms for residents.
Yes, Emaar SERA has a kids play area and a recreational lawn within the project. Rashid Yachts & Marina also has 6 interconnected district parks, so children have open spaces to play close to home.
A property worth AED 2M or more can qualify for the UAE Golden Visa, which is valid for 10 years. Emaar Sera homes start at AED 2.1M, so they are above this mark.
Yes, foreigners can buy a home at Emaar SERA. Rashid Yachts & Marina is a freehold area, so foreign buyers can own property here, including 1, 2 and 3 bedroom apartments and 3 bedroom townhouses.
Al Ghubaiba Metro Station is the closest metro station to Emaar SERA. There is no station at the marina, so it needs a 5 to 10 minute taxi or bus ride to reach the marina gates.
Limited Period: Free DLD Waiver on select units