Because DAMAC is not a government entity, it operates with a high level of flexibility. This private structure allows the company to:
Rapid Innovation: They can make quick decisions to adopt new architectural trends without the long bureaucratic delays often found in the public sector.
Branded Luxury Partnerships: DAMAC is a leader in "branded real estate." They have collaborated with global fashion and automotive giants like Versace, Fendi, and Lamborghini to design unique living spaces.
Investor-Friendly Financials: To attract buyers, DAMAC often offers competitive payment plans, such as the "1% monthly" scheme, which lowers the barrier to entry for international investors.