Arada is a privately held UAE master developer founded in 2017 by Sheikh Sultan bin Ahmed Al Qasimi, Deputy Ruler of Sharjah, and Saudi Arabia’s Prince Khaled bin Alwaleed bin Talal, and it closed 2025 with AED 17.3 billion in UAE property sales across communities in Sharjah, Dubai, Sydney and London. If you want proof of the demand behind that number, take February 2025, when the company put 2,000 villas and townhouses on sale at Masaar 2 in Sharjah and every single one sold within three hours. That is not a marketing line, it is a recorded sales event published by the developer itself.
Arada publishes its results annually, which almost no private UAE developer does, so its growth can be laid out without a single estimate:
| Year | Property sales | Homes sold | Verified milestone |
|---|---|---|---|
| 2022 | AED 3.51 billion | 2,268 | First Dubai project (Jouri Hills), debut 450 million dollar sukuk, Moody’s and Fitch ratings |
| 2023 | AED 7.02 billion | 2,824 | Sales doubled, Jouri Hills sold out at AED 1.88 billion, 2,610 homes delivered |
| 2024 | Target set at AED 10 billion | 2,171 | Armani Beach Residences and W Residences launched, entry into Australia, Bayut Developer of the Month |
| 2025 | AED 17.3 billion | 5,140 | Sales up 199 percent, revenue up 170 percent to AED 6.7 billion, UK entry through Arada London |
| 2026 | Pipeline: AED 130 billion | 55,000 in pipeline | First Dubai handovers plus launches planned in the UAE, UK and Australia |
Sales roughly fivefold in three reporting years, while thousands of homes were being handed over at the same time. Selling fast is common in this market. Selling fast while delivering on schedule is the rare part, and it is why Moody’s and Fitch both rate the company.
The founding partnership pairs two very different royals. Sheikh Sultan bin Ahmed Al Qasimi, the Chairman, brought Sharjah land access and government relationships. Prince Khaled bin Alwaleed bin Talal, the Executive Vice Chairman and son of investor Prince Alwaleed bin Talal, brought international capital and an early insistence on wellness and sustainability, which was unusual in Gulf development back in 2017. Ahmed Alkhoshaibi runs the group as CEO. And despite the royal names on the board, Arada is a private company, not a government developer, a distinction most articles about it get wrong.
The original bet was simple: Sharjah residents who wanted gated community living with parks, schools and retail had to move to Dubai, so Arada would build that standard of community at Sharjah prices. Nasma Residences, its first project, proved the demand and is today fully completed and handed over.
Sharjah is still the heart of the portfolio. Aljada in Muwailah is the emirate’s largest ever mixed use project, an AED 35 billion district with more than 7,500 homes already completed, plus offices, hotels under an Emaar Hospitality agreement, the Madar leisure complex designed by Zaha Hadid Architects, a performing arts venue by Tadao Ando, and a new business district called Arada CBD.
Then there is Masaar in Al Suyoh, the forested villa community that became the company’s best seller and spawned two sequels: Masaar 2, the three hour sellout, and Masaar 3, an AED 12.5 billion project of 4,000 homes across eight phases with first completions due in 2027. On the coast, Anantara Sharjah Residences brings five star branded beachfront living to the emirate for the first time.
The Dubai chapter started in 2022 with Jouri Hills at Jumeirah Golf Estates, which sold out within a year at AED 1.88 billion. Arada then went straight to the top of the market: Armani Beach Residences on Palm Jumeirah, designed by Tadao Ando with the Armani Group, and W Residences at Dubai Harbour, three Marriott managed towers with handovers expected from 2027. In May 2025 it added Akala, which the company describes as the world’s first precision wellness destination. Arada’s first finished Dubai homes are scheduled to hand over in 2026.
Growth did not stop at the border. The company entered Australia in 2024 and submitted its first Sydney project applications in 2025. The bigger move came in the UK, where Arada committed AED 2.5 billion for 75 percent of London developer Regal, now trading as Arada London, along with an 80 percent stake in Thameside West, a 5,000 home waterfront development in East London valued at AED 12 billion.
Here is something the ranking articles skip entirely: Arada is also a consumer brands company. It operates Wellfit, a chain of large format gyms in Dubai and Sharjah. It runs Zad, a food truck park concept, and Manbat, a farmers market platform for Emirati growers built in partnership with the UAE Ministry of Climate Change and Environment. There is even Artal, an Emirati fashion label. These brands feed daily life into Arada communities, which is a big reason its neighbourhoods feel occupied rather than empty after handover.
Content Reviewed By: Vikas Taneja-RERA Certified Broker (BRN: 82127), Honey Money Real Estates L.L.C. (ORN: 28658). Advising HNI and NRI buyers on Dubai off-plan and ready property, with direct transaction experience across Downtown Dubai, Dubai Creek Harbour, MBR City, Sobha Hartland, The Valley, and Dubailand communities.
Company Authority: Honey Money Real Estates L.L.C. is a DLD-registered brokerage (ORN:28658) operating under Dubai’s Real Estate Regulatory Agency (RERA). All project data on this page is cross-checked against the developer’s official documentation and DLD records. Pricing and availability are market-indicative at the time of review and subject to change.
No. Arada is privately held. Its Chairman is the Deputy Ruler of Sharjah, but the company itself operates as a private developer, not a state entity.
Its first community, Nasma Residences, is fully delivered, more than 7,500 homes are complete at Aljada, and the company handed over 2,610 homes in 2023 alone. It also holds credit ratings from Moody’s and Fitch, which requires disclosure standards most private developers avoid.
AED 17.3 billion in UAE sales during 2025, up 199 percent on 2024, with 5,140 homes sold. The figures come from Arada’s own published results.
Sharjah (Aljada, Masaar, Masaar 2, Masaar 3, Nasma Residences, Anantara Sharjah Residences, Arada CBD), Dubai (Jouri Hills, Armani Beach Residences, W Residences Dubai Harbour, Akala), plus projects underway in Sydney and London.
Yes. Its Sharjah communities are open to buyers of all nationalities, and its Dubai projects sit in freehold areas where expats get full ownership.