Forum Group is a Dubai real estate developer operating under the licensed entity Forum Real Estate Development LLC and registered with the Dubai Land Department as developer number 983. The group works on a full cycle model, handling land acquisition, design, construction, sales and post handover management in house. It carries more than 20 years of operating history, over 35 completed projects and more than 300,000 sq m of developed area across the CIS, Middle East and EU markets. In Dubai it has built in 3 communities: Palm Jumeirah, Jumeirah Village Triangle and Downtown Jebel Ali. Its Dubai product covers villas, penthouses and apartments, with entry prices from AED 555,000.
The business runs on three declared lines: investments, real estate development, and property portfolio management. The last of these covers leasing strategy, building operations, expense control and revenue optimisation for owners holding completed stock, which matters for investors buying off plan with no intention of occupying. It also means a buyer can purchase, hold and lease an asset through a single company rather than assembling a chain of agents after handover.
In Dubai the group builds residential stock only. There is no shopping centre, office tower or hotel in the local portfolio, and no townhouse or branded residence product either. Each scheme is a standalone development rather than a masterplanned community, so the developer buys individual plots inside communities built by others and delivers a single asset on each. That approach keeps the portfolio small and concentrated, with every project carrying the reputation of the one before it.
Each of the three addresses targets a different buyer, from super prime beachfront to entry level urban apartments.
| Community | Project | Property Type | Scale | Status |
|---|---|---|---|---|
| Palm Jumeirah, West Crescent | XXII Carat | Villas and penthouses | 22 villas and 2 penthouses | Completed 2020 |
| Jumeirah Village Triangle, District 3 | FH Residency | Apartments, studio to 3 bedroom | 293 apartments across 24 floors | Handover scheduled Q1 2026 |
| Downtown Jebel Ali | Metropoint | Apartments | 259 apartments | Under construction |
Delivered stock covers two ends of the market. XXII Carat produced beachfront homes with a private beach, clubhouse and restaurant, built as a gated enclave on the quieter western side of the island. FH Residency produced a conventional high rise, sold with high standard finishes and built in kitchen appliances as standard rather than as an upgrade, and its 3 bedroom layouts run to a covered area of around 1,610 sq ft, which is generous for the community. Metropoint continues the apartment line and adds a coliving slant, with the lobby designed as a shared living room and the amenity mix built around coworking, a cafe, a gym, a garden and an outdoor workout zone.
At the entry price the booking amount is 20%, so roughly AED 111,000 in cash reserves a unit, with the balance staged across construction and handover under a 60/40 plan. That structure suits buyers funding a purchase from income rather than capital. The gap between the cheapest studio and the dearest villa in the portfolio is one of the widest any single Dubai developer covers, which means the same brand serves a first time investor and a trophy home buyer.
All three developments are in freehold zones, so foreign nationals can buy and hold title outright. Under current UAE rules a property purchase from AED 750,000 supports a renewable 2 year residency, and a purchase from AED 2 million supports the 10 year Golden Visa. The apartment stock therefore clears the first threshold in most configurations above studio level, while the villa stock clears the second many times over.
Build specification is where the developer draws its main differentiator, and it is unusually specific about it. FH Residency uses upgraded window profiles, triple glazing and soundproof piping, all of which address the noise and thermal complaints common in Jumeirah Village Triangle stock. The internal benchmark, described as Forum Standards, applies detail level checks at concept, design, construction and delivery stages rather than only at snagging.
The group moved from a single completed super prime community to a two tower apartment pipeline inside 5 years, without diluting the Palm Jumeirah asset that built its name.
| Year | Milestone |
|---|---|
| 2020 | XXII Carat completed, the first delivered project for the group in Dubai |
| 2021 | Two villa sales inside XXII Carat set Dubai price records, AED 105 million in May and AED 119.5 million registered with the Dubai Land Department in June, the highest villa price recorded in Dubai since 2015 |
| 2023 | Construction started on FH Residency, the first volume residential tower for the group in Dubai |
| 2025 | Metropoint launched, taking the group into the entry level apartment segment |
| 2026 | FH Residency handover scheduled for Q1 |
| Current | Resale asking prices inside XXII Carat range from AED 109 million to AED 290 million, an increase of 17% over 6 months |
The Palm Jumeirah product speaks to end users buying at the top of the market, most of them relocating rather than investing. The Jumeirah Village Triangle and Jebel Ali towers are priced for first time Dubai investors, NRI buyers and free zone professionals, with entry tickets under AED 600,000 and payments linked to construction stages rather than payable upfront. Rental demand for both apartment projects draws on the same catchment, staff working across the western corridor of the city.
Jumeirah Village Triangle is framed by Mohammed Bin Zayed Road and Al Khail Road, with FH Residency standing near Garn Al Sabkha Street. Downtown Jebel Ali is built around metro access and the Jebel Ali business catchment, which is what Metropoint is designed against. XXII Carat occupies the end of the West Crescent, surrounded by the island hotel belt.
The Dubai office is at 2509, HDS Tower, Cluster F, Jumeirah Lake Towers, with the direct line at +971 4 837 4222.
Content Reviewed By: Vikas Taneja-RERA Certified Broker (BRN: 82127), Honey Money Real Estates L.L.C. (ORN: 28658). Advising HNI and NRI buyers on Dubai off-plan and ready property, with direct transaction experience across Downtown Dubai, Dubai Creek Harbour, MBR City, Sobha Hartland, The Valley, and Dubailand communities.
Company Authority: Honey Money Real Estates L.L.C. is a DLD-registered brokerage (ORN:28658) operating under Dubai’s Real Estate Regulatory Agency (RERA). All project data on this page is cross-checked against the developer’s official documentation and DLD records. Pricing and availability are market-indicative at the time of review and subject to change.
Listed 2 bedroom units in the tower are quoted between AED 1,412,000 and AED 1,948,580 on the open market. The figure moves with floor level, view and layout, so the spread between the cheapest and dearest unit is wide.
Average listed value across the community is around AED 124.7 million. Trading is thin by design, with only 1 villa changing hands in the past 12 months at AED 60 million, which reflects how tightly held the 22 plots are.
The AED 119.5 million villa covered 12,140 sq ft of built area on a 26,033 sq ft plot, with 7 ensuite bedrooms, a private beach frontage, a private pool and a landscaped garden. It was sold brand new.
Not in Dubai. The local portfolio is residential only. Commercial and mixed use work belongs to the wider group activity across its other markets, so a Dubai buyer is dealing with a purely residential product line.
The group works under a stated principle of human oriented development, supported by three declared values: perfection runs deep, partnership oriented, and innovative with purpose. In practice this shows in specification choices rather than facade styling.
Apartment sales in the community totalled over AED 1.5 billion in the past 12 months, which signals depth on both the sale and lease side. The area draws tenants working across the western corridor of the city.
Primary inventory in the tower has been reported as sold out, so entry is now through the resale market rather than a developer payment plan. Availability changes, so confirm current status before committing to a unit.
The villas follow a Mediterranean treatment, with terracotta facades, arched openings and classical detailing across a landscaped setting. The style deliberately breaks from the glass and steel language used elsewhere on the island.